THE APPLICATION OF THE PRINCIPLES OF MARKETING AND LOGISTICS FOR THE IMPLEMENTATION OF THE NEW SERVICE ON PASSENGER RAILWAY TRANSPORT

Authors

  • T. S. Melnyk Ukrzaliznytsia, Ukraine
  • L. M. Loboiko Ukrzaliznytsia, Ukraine
  • O. V. Khrystofor State scientific research center,Ukrzaliznytsia, Ukraine

DOI:

https://doi.org/10.15802/stp2008/15608

Keywords:

passenger rail transport, logistics, marketing

Abstract

In the article the marketing research of conditions of introduction of a new service in the field of passenger service on the railway transport is presented, the organizational aspects of its providing on the base of application of logistic principles of management by stream processes are determined.

Author Biographies

T. S. Melnyk, Ukrzaliznytsia

T. S. Melnyk

L. M. Loboiko, Ukrzaliznytsia

L. M. Loboiko

O. V. Khrystofor, State scientific research center,Ukrzaliznytsia

O. V. Khrystofor

References

Кальченко А. Г. Логістика: Підручник. – К.: КНЕУ, 2004. – 284 с. 2. Шубин И. В. Проблемы развития вспомогательного бизнеса пассажирского комплекса дальнего следования // Вестник ВНИИЖТ, 2006. – № 2. – С. 34-37. 3. Интегрированная логистика накопительно-распределительных комплексов (склады, транспортные узлы, терминалы): Учебн. для трансп. вузов / Под общ. ред. Л. Б. Миротина. – М.: Экзамен, 2003. – 448 с.

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Published

2008-06-25

How to Cite

Melnyk, T. S., Loboiko, L. M., & Khrystofor, O. V. (2008). THE APPLICATION OF THE PRINCIPLES OF MARKETING AND LOGISTICS FOR THE IMPLEMENTATION OF THE NEW SERVICE ON PASSENGER RAILWAY TRANSPORT. Science and Transport Progress, (22), 228–232. https://doi.org/10.15802/stp2008/15608

Issue

No. 22 (2008): ISSUE 22

Section

ECONOMICS AND МANAGEMENT

License

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