BUSINESS PLANNING AND FINANCIAL SWOT ANALYSIS AS WAYS OF INCREASING THE EFFICIENCY OF ECONOMIC ACTIVITY OF THE UNIVERSITIES

Authors

  • O. O. Kovtun Belarus state transport University, Belarus

DOI:

https://doi.org/10.15802/stp2005/20016

Keywords:

university, economic activity, SWOT-analysis, business planning

Abstract

In the present-day, quickly changing economical situation it is practically impossible to achieve positive results without planning one’s actions and forecasting their consequences on the market of educational and other services. A comparison of theoretical and practical approaches to organization and management of competitiveness on the market of educational services allows to propose business-planning of financial and economic activities on the basis of the method of financial SWOT-analysis and comparison of economic parameters as a way of increasing efficiency of economic activities of a university or college.

Author Biography

O. O. Kovtun, Belarus state transport University

O. O. Kovtun

Published

2005-12-25

How to Cite

Kovtun, O. O. (2005). BUSINESS PLANNING AND FINANCIAL SWOT ANALYSIS AS WAYS OF INCREASING THE EFFICIENCY OF ECONOMIC ACTIVITY OF THE UNIVERSITIES. Science and Transport Progress, (9), 214–218. https://doi.org/10.15802/stp2005/20016

Issue

Section

ECONOMICS AND МANAGEMENT